OREA Welcomes New President: Aisha Patel

The Outdoor Recreation Equipment Association (OREA) is proud to announce the appointment of Aisha Patel as the new President of the organization, effective immediately. With nearly 20 years of leadership experience in the outdoor industry, Patel brings a forward-thinking vision, a wealth of expertise, and a dedication to promoting sustainability, diversity, and innovation in the outdoor recreation space.

A Vision for the Future

Patel has built a distinguished career in the outdoor gear industry, excelling in roles that emphasize innovation, ethical production, and strategic growth. Her work with companies like Pathfinders Outdoor Gear and EcoVenture Equipment has earned her a reputation as a leader in sustainable product development and community-driven business models. As the new president of OREA, Patel plans to focus on three main pillars: sustainability, inclusivity, and member engagement.

“The outdoor industry is evolving, and I am excited to be part of shaping its future,” says Patel. “I’m honored to lead OREA in this new era, ensuring that we continue to innovate while fostering a more inclusive and sustainable industry for all.”

Leading with a Sustainability-First Approach

Aisha Patel has long been an advocate for sustainable practices in outdoor gear production. She has spearheaded initiatives to reduce the environmental impact of manufacturing and supply chains, and she will continue that focus at OREA. Under Patel’s leadership, OREA is committed to supporting companies that prioritize eco-friendly innovations and ethical sourcing.

Empowering and Engaging OREA Members

Patel also plans to strengthen OREA’s member engagement by expanding educational resources, networking opportunities, and platforms for collaboration. “Our members are at the heart of everything we do,” she says. “I’m passionate about helping them succeed through innovation, shared learning, and a strong sense of community.”

Through workshops, industry panels, and networking events, Patel envisions OREA becoming the go-to hub for outdoor recreation professionals looking to connect and grow.

Promoting Diversity and Inclusion in the Outdoors

As the first woman of color to lead OREA, Aisha Patel is deeply committed to fostering diversity and inclusion within the outdoor industry. Patel has been a strong advocate for underrepresented communities, working to ensure that outdoor spaces are accessible to all. She plans to leverage her new position to champion diversity both in leadership roles and in product development.

“The outdoors should reflect the diverse people who enjoy it,” Patel says. “As president, I will work to ensure that OREA leads by example, creating opportunities for everyone, regardless of background, to connect with nature and thrive in our industry.”

Looking Forward: OREA’s Next Chapter

Under Aisha Patel’s leadership, OREA is well-positioned to continue its mission of promoting sustainability, innovation, and inclusivity. Her leadership will help shape the future of outdoor gear manufacturing and ensure that the outdoor industry continues to grow and evolve for future generations.